We know how important it is in traffic arbitrage to work with the right tools.
The good news is there are many great services available, and not all of them require investment.
In this article, we've collected 19 tools that will help with tracking, competitor analysis, creating creatives, and more. Here you'll find both free options and paid ones - we'll figure out which ones are worth getting for your budget.
Our goal is to make sure you don't overpay for unnecessary things but also don't miss anything important. Let's go!
We offer favorable conditions for advertisers and webmasters on the MyBid platform.
For advertisers:
1. Access to traffic from more than 200 countries, including India, Egypt and Algeria.
2. Quick verification and moderation of\campaigns.
3. Various advertising formats: Push, Popunder, and Video.
4. Protection against low-quality traffic.
5. Round-the-clock support.
For webmasters:
1. 100% fill rate.
2. An intelligent monetization system using artificial intelligence.
3. Safe working with Google and Yandex.
4. Flexible payment terms.
5. Quick payouts.
Start using MyBid today. For advertisers, this is an opportunity to get access to high-quality traffic, and for webmasters — a stable income from the monetization of advertising.
Traffic Tracking and Analytics
These are tools that show where clients come from and how they behave on your website. Without them - it's like driving with your eyes closed: possible, but risky.
Free trackers:
Google Analytics
Google Analytics is a free service for analyzing website visitor statistics. Data is collected through code on pages that activates when they're opened. The service offers many capabilities: analytical tools, content reports, analysis of social activity, mobile data, conversions and advertising, as well as integrations with iOS and Android. Launched in 2005, Google Analytics is constantly developing - for example, in 2020 version GA4 was released with improved AI and cross-platform tracking.
The service integrates with popular platforms like WordPress, amoCRM and Google Ads, and also supports custom reports. It's available in Russian and English, works in the cloud and offers a free plan.
Bitly
Bitly is a convenient service for shortening links and tracking their effectiveness. With it you can analyze click numbers, traffic sources and audience behavior. The free version allows creating short links, customizing them for specific tasks (for example for Quora, YouTube or social networks) and getting basic statistics. The service is especially useful for marketers as it helps understand what content resonates best with the audience.
To start working with Bitly, just register and create your first link. After that you can track clicks, identify the most effective platforms and even integrate the service with Google Analytics for deeper analysis. Bitly simplifies working with referral and affiliate links, making marketing campaigns more transparent and manageable.
RedTracker (Free Plan)
RedTrack is a cloud platform for end-to-end analytics and tracking of advertising campaigns. The service allows real-time tracking of traffic channel effectiveness, conversions and ROI. Suitable for affiliate marketing, advertising agencies and e-commerce. Main features include detailed analytics, campaign management, multi-landings and integrations with other services.
Pros: convenient dashboard, GDPR compliance, automated reporting. Cons: high cost (from $69/month) and short trial period (14 days). Alternatives - Voluum, Binom. RedTrack is optimal for professionals who need powerful analytics tools.
Paid trackers:
Binom
Binom is a powerful tracker for traffic arbitrage with high data processing speed. This desktop tracker processes millions of clicks daily without losses, offering instant report generation and unlimited traffic volume. Its key advantages: click processing speed (7 ms), transactional data storage system and intuitive interface.
The updated Binom 2 version increased performance 15 times (up to 8 billion clicks per month) and accelerated report loading 30 times. Cost: from 99 rubles per month (v1) or 149 rubles per month (v2). The tracker is ideal for arbitrageurs who value speed and analytics accuracy. For safe work with Binom, it's recommended to use quality proxies.
Voluum
Voluum is a powerful cloud tracker for affiliate marketing with AI-based automatic optimization. It allows tracking campaigns in real time, analyzing clicks, conversions and ROI, supports all popular ad formats (native, push notifications, banners etc.). Key advantages: built-in DSP for traffic buying, anti-fraud filters, convenient templates and integrations with Facebook, Google Ads and other platforms.
Prices: from $89/month (annual subscription with 60% discount). Plans include different numbers of events (from 1 million) and features like AI optimization and reports. Pros: detailed analytics, mobile app, 24/7 support. Cons: high cost for beginners. Alternatives - Binom, RedTrack. Voluum suits professionals who need full campaign control.
Keitaro
Keitaro is a powerful tracker for traffic arbitrage. Keitaro offers advanced tools for managing advertising campaigns: traffic tracking, A/B testing, bot protection and integration with 120+ ad networks. The service works for different verticals (finance, gambling, e-commerce) and offer types (CPA, CPL, CPS). Users appreciate it for detailed analytics, automation and flexible traffic distribution settings.
Plans and reviews: Keitaro is available from $53/month with 14-day testing option. Users note convenient interface and powerful analytics, but some face difficulties with initial setup. Overall, it remains a popular choice for arbitrageurs and marketers.
Competitor Analysis Tools
These are services that show what ads and strategies competitors are using, helping find trends and profitable offers. For example, Spyria or AdPlexity allow spying on others' creatives and landings.
Free:
SimilarWeb
SimilarWeb provides detailed analytics of websites and apps, including traffic data, audience, keywords and marketing channels. The service is useful for SEO specialists, arbitrageurs and marketers, helping track competitors and identify trends. The free version gives access to basic reports, but deeper analysis requires subscription.
Spytox
SPYTOX provides detailed data on over 275 million people, including phone numbers, and processes over 3 million requests daily. The service offers Reverse Phone Lookup function, allowing to identify unknown callers using both its own databases and dark web resources. Simple interface makes search convenient for any user. SPYTOX is a reliable tool for those who want to quickly get accurate information about people.
Paid:
AdPlexity
Adplexity allows analyzing successful ad funnels, creatives and competitors' landings across various verticals and countries. The service covers over 100 ad networks, 75 countries and 120 mobile operators, providing detailed statistics on traffic, sources and ad effectiveness. Users can download landings, study trends and adapt others' developments for their needs, which is especially useful for arbitrageurs and marketers.
AdPlexity subscription costs $199/month (17% discount for annual payment). The service doesn't offer trial plans but gives full access to all features without limitations. Among drawbacks - delayed support responses during peak hours and lack of multilingual version. Despite this, Adplexity remains one of the best tools for competitive analysis and finding working funnels.
Anstrex
The service allows tracking competitors' native, push and pop ads, finding profitable funnels and downloading landings for adaptation. Anstrex covers 92 countries, provides data from 850+ mobile operators and integrates with Shopify, WooCommerce and other platforms. Especially useful for arbitrageurs, dropshippers and marketers, helping save budget on tests and accelerate market entry.
Creative and Landing Page Optimization
This includes tools for A/B testing banners, headlines and LPs to increase conversion. Services like Unbounce or Canva help quickly create and test different variants.
Free:
Canva
Canva is a powerful and convenient graphic design tool suitable for both beginners and professionals. The service offers intuitive interface, thousands of templates and huge library of stock images, fonts and elements. With it you can create presentations, infographics, social media posts and more using simple Drag&Drop editor. Canva is available online and in mobile apps, making it a universal solution for any tasks.
The service offers free plan with basic features, plus paid Pro and Enterprise subscriptions with advanced capabilities like more templates, storage and team collaboration. Canva is especially convenient for quickly creating quality content without deep design knowledge. Thanks to flexibility and simplicity, this service has become one of industry leaders, helping millions of users bring their ideas to life.
Unsplash
Unsplash is a popular service with free stock images that can be used even in commercial projects. The platform offers millions of high-quality photos, convenient keyword search and visual search for finding similar images. However content authors get almost no compensation, and recently introduced Unsplash+ subscription provides access to exclusive materials for additional fee.
The service is great for designers, marketers and bloggers who need free images without unnecessary restrictions. However it's less beneficial for photographers: their works can be freely used without mandatory attribution. If you need unique or legally better protected images, consider alternatives like Adobe Stock or iStock.
Paid:
Figma
Figma is a powerful cloud graphic editor for interface design, prototyping and collaboration. It allows creating website layouts, mobile apps, vector graphics, animations and even flowcharts. Figma's main advantages are cross-platform availability (works right in browser), convenient team collaboration tools, component libraries and real-time editing capability. Free plan suits beginners, but professional teams may need paid subscriptions with advanced features.
Despite many advantages, Figma has some drawbacks: no full dark mode, limited text editing capabilities and SVG export difficulties. Nevertheless, it's one of the best tools for UI/UX design, especially for team development. If you need convenient and modern editor for web and mobile interfaces, Figma is an excellent choice.
Shutterstock
Shutterstock is one of the largest and most profitable microstocks for authors of photos, vector graphics, videos and 3D visualizations. To start selling your works, you need to pass an exam (7 out of 10 submitted images must be accepted), which ensures high content quality on the platform. Advantages for authors include stable sales, bonuses for beginners and earning potential from $100/month even with small portfolio. However funds withdrawal is available only 60 days after successfully passing the exam, and working with nude models requires signed release.
The platform offers different licensing formats including editorial materials and supports several withdrawal methods (e.g. via Skrill). Although Shutterstock doesn't allow free content downloads, it remains one of the best options for authors wanting to monetize their works. For buyers it's a reliable source of quality images and videos, but unlicensed content use is prohibited. If you're looking for proven microstock to start or buy content - Shutterstock is great choice.
Additional Useful Services
Auxiliary tools that simplify routine tasks in traffic arbitrage.
Data Parsing:
Octoparse (free plan)
Octoparse is a powerful web scraping tool for automatically collecting data from web pages, including dynamic and interactive sites. It suits marketers, analysts and business users, helping with competitive analysis, price monitoring, lead generation and other tasks. The program mimics human behavior, bypasses CAPTCHA, supports proxy work and data export to various formats (CSV, Excel, JSON). Octoparse offers both local and cloud task execution, speeding up information collection process.
Octoparse interface is intuitive and requires no programming skills. Users can create tasks manually or use ready templates for popular platforms (Facebook, Amazon, LinkedIn). Free and paid versions with advanced features are available, including API integration and cloud parsing. The program suits both small projects and large-scale tasks like email/phone number collection and e-commerce data gathering.
ParseHub (paid)
ParseHub is a powerful and flexible web scraping tool suitable for various tasks: from price monitoring and market analysis to scientific research and SEO optimization. It can work with dynamic pages, process JavaScript and AJAX, and supports automation via API and task scheduler. Key capabilities include data export to Excel, JSON and integration with cloud services (Dropbox, Amazon S3). ParseHub stands out with convenient visual interface, making it accessible even for users without programming skills.
The platform offers several plans - from free (200 page limit) to enterprise (unlimited parsing and premium support). For complex projects you can configure proxy rotation to avoid blocks. ParseHub works for both small tasks (like local data collection) and large automated processes such as regular competitor monitoring or CRM integration.
Screenshots and Screen Recording:
Lightshot (free)
Lightshot is a simple and convenient tool for quick screenshot creation with basic editing features and instant cloud upload. It allows capturing selected screen areas, adding annotations (text, arrows, shapes) and quickly sharing images via links. The program is free, supports Windows and Mac, but has limited functionality: no screen recording, advanced editing or automatic page scrolling. Main advantages are intuitive interface and speed, drawbacks include lack of updates and internet dependency for cloud features.
Camtasia (paid)
Camtasia is a powerful and convenient tool for screen recording and video editing, suitable for both beginners and professionals. The program allows capturing screen, webcam, microphone and system sound, plus offers extensive editing capabilities: trimming, effects, text animation and even cursor customization. However Camtasia has some drawbacks: no screenshot function, limited free trial (only 3 days) and high subscription cost.
How to Choose Tools for Your Budget?
Choosing tools for traffic arbitrage depends on your budget and tasks. The key is not to overpay for unnecessary features, but also not to save on critically important services like tracking and competitor analysis.
If you're looking for reliable high-converting traffic source, try MyBid ad network! We offer:
✅ Low CPC and traffic from 200+ GEOs (India, Egypt, Algeria etc.)
✅ Instant moderation and fraud protection
✅ Push, Popunder, In-page, Video and other formats
✅ 24/7 personal support
Want to launch profitable campaigns? Contact our manager - we'll help set up ads for maximum ROI! 🚀
