Reddit is one of the most popular websites globally, combining the interactive mechanics of a forum with the broad reach of a social media platform. According to Similarweb, Reddit ranks 15th in terms of traffic among all websites, attracting 2.4 billion visits in the past month alone.
Nearly half of Reddit's users are from the United States. The daily audience from Tier 1 and Tier 2 geos exceeds 52 million people, primarily men aged 18 to 34.
One of the top interests among Reddit users is adult content, making it a prime platform for affiliates looking to generate free traffic for OnlyFans and similar websites.
One of the top categories of interest of website visitors is adult content, so affiliates often choose Reddit to generate free traffic to OnlyFans and similar websites:
Getting started with driving traffic to OnlyFans
OnlyFans launched in 2016 as a social media platform designed for content creators who wish to share exclusive content and earn income from paid subscribers. By 2021, OnlyFans had grown to over 130 million users and 2 million content creators.
Affiliates using organic traffic from Reddit to promote OnlyFans models typically follow this process:
- Find an attractive model on OnlyFans or another platform who needs more fans
- Purchase and set up a Reddit account
- Post images on Imgur and write engaging content for your Reddit posts
- Make at least 10 posts daily across various subreddits
- Earn income from fans who subscribe to the model's content
How much can you earn by promoting OnlyFans accounts using organic traffic from Reddit?
One affiliate reported monthly earnings totaling $5,060 from promoting two OnlyFans models.
However, the question arises: why not use the official Reddit Ads platform to run ads for OnlyFans accounts? The primary reason is that OnlyFans accounts are considered to be in the adult vertical, which is grayhat. Grayhat offers are often rejected by Reddit’s moderation team. Also, the ad campaign settings are quite restrictive, limiting options such as targeting by gender, which can reduce the effectiveness of your campaigns.
Besides organic traffic from subreddits, other effective traffic sources for promoting OnlyFans accounts include Instagram, TikTok, X (formerly Twitter), and the MyBid advertising network. MyBid offers wide advertising coverage and low traffic costs, with clicks in Tier-1 geos (USA, Canada, UK, and other countries) costing as little as $0.0169.
How to find an OnlyFans model to work with?
There are three primary options for working with models on OnlyFans:
- Hire a model and share the earnings
- Use the CPA model
- Use Revshare through the OnlyTraffic affiliate program
- Let's explore each option in detail.
Option 1: Hire a model and share the earnings
Hiring a model can be the most profitable option, as your share can be 60% or higher, depending on the agreement (most often, the model receives no more than 25%).
Before you start working with a model, you need to understand her motivation. If she wants quick and easy money and doesn’t want anyone to know about her income source, it might not be worth your time. She may stop working after just 2–3 months.
Additionally, you need to decide on the issue of communicating with fans: will you do it yourself or hire one or more sexters? Communication is an important part of the equation, as the vast majority of subscription sales on OnlyFans come through private messages. Therefore, it is necessary to look for a sexter with good sales skills. Typically, such workers take 15–25% of their personally earned income.
Be careful about scams. Always make sure to have contracts with all employees and models to protect your account and subscriber base.
Option 2: Use the CPA model
Models and agencies are often willing to accept traffic from affiliates at a certain price. The average price for one fan is $0.80. For high-quality traffic, the price may be higher (up to $1.60).
However, be careful about adding subscribers from Tier-3 countries, as OnlyFans has a feature that restricts access to a model's page based on the user's country.
At the same time, you can send traffic to 2–3 different models, potentially earning around $1500 per month.
When choosing a model for the CPA model, consider the following factors:
- The model's attractiveness
- Avoid niche fetishes that might turn off some of the audience
- Availability of free, high-quality photos and videos of the model
- Active account management
Option 3: Use Revshare through the OnlyTraffic affiliate program
The OnlyTraffic affiliate program offers a range of OnlyFans models to collaborate with. This approach is often easier and safer than working directly with a model, as the affiliate program handles the risks associated with paying subscribers.
You can select a model based on attractiveness, account popularity, conversion rate to paying subscribers, and APRU (average revenue per user). Keep in mind that the income potential is typically lower, with rates ranging from 15–20% for experienced models and up to 30% for newer, less popular ones.
Models can specify prohibited GEOs and traffic sources in the program, and withdrawals are available starting at $50 to virtual cards and crypto wallets.
Buying and setting up a Reddit account
When choosing a Reddit account to get organic traffic, look for two main things: the account's age (at least 1–6 months old) and a lot of karma points from comments and posts.
It's usually easier to buy an account instead of creating and growing one yourself. You can buy accounts from websites like Reddit Accounts Marketplace, Retriv, and Accsmarket. For example, an account with 5,000 karma and registered in 2018 costs about $40.
A well-maintained account can last for years if you handle it right. Make sure you use good quality proxies when logging into the account. Residential proxies are the best for trust, but many people use mobile or IPv4 proxies because they are cheaper.
If you get a login error, switch your proxy right away.
Once you have your account, you need to fill out your profile. You can get ideas from other profiles in NSFW subreddits (we’ll explain these later).
Here is an example of a profile design for a Reddit account that promotes an OnlyFans model:
When designing your profile, try to include the following:
- Indicate that you have an OnlyFans account
- Talk about your content and any discounts
- Be sure to add a link to your OnlyFans profile in the Social Links settings
You can also add fake followers to your account to make it look more trustworthy. However, remember that Reddit rules don't allow fake followers, so make sure it looks natural to avoid getting red flagged by moderators.
After your account is set up and looks active, you can move on to the next steps.
Finding subreddits and posting content
Before you start posting adult content, you need to find subreddits that are labeled NSFW. NSFW (Not Safe/Suitable For Work) means the content might be inappropriate to view at work or around others.
Here's a list of 5000 NSFW subreddits. Avoid the biggest adult subreddits because they're very competitive, and your OnlyFans account might not get noticed. Instead, test different subreddits and make your own list of the best ones to post in.
Make sure you understand the rules of the subreddit you want to use for promotion. Some subreddits may require verification, which gives you a Verified status. This status increases user trust and allows you to post.
NSFW subreddits often prohibit posting images directly, but you can get around this by using Imgur (for images) and RedGIFs (for GIFs and videos).
Experienced affiliate marketers say that adult GIFs convert about 2x better than other content. Write a short text, add a link to Imgur or RedGIFs in your post, and you’re ready to publish!
Aim to post in 40–50 subreddits per day. Don’t worry about being blocked for posting too much – you can post more than 50 times a day from one account. Just remember to take breaks of 15–20 minutes between posts.
To increase the reach of your posts, consider boosting upvotes. You can buy upvotes from services like Upvotes Space, UseViral, and MediaMister. However, high-quality posts can become popular without any boosting. For example, one post in a subreddit with 11.4 million members received 1.3 million views and nearly 8,000 upvotes in just one day!
Automating your posts
Manually posting 50 times in different subreddits every day is challenging. To increase efficiency and boost profits, affiliates often use auto-posting services.
One popular service for auto-posting on social media platforms is Postpone.
For $40, you can manage up to 5 accounts across various social media platforms.
After linking your Reddit account to Postpone, navigate to the "Schedule Post" tab to prepare your post. You can then select the subreddits where you want to publish your content. The subreddit analysis function helps you choose the best date and time by measuring traffic at different intervals.
By the way, in the "Subreddit Manager" tab, you can access a list of over 5,000 top NSFW subreddits.
Here’s an example of what a month's worth of scheduled posts on Reddit and Twitter might look like using Postpone:
In just 50 minutes, you can schedule 100 posts in adult subreddits, covering the next two days.
One affiliate conducted an experiment by posting for two weeks on two Reddit accounts: one managed manually, and the other using auto-posting.
Here is the result of an account with manual posting:
And here is the result with automatic posting:
As you can see, the auto-posting account attracted more visitors to the OnlyFans account and was much easier to manage since the affiliate didn’t need to change the content for each post.
Besides auto-posting, you can use Reddit bots to automate account management. Popular tools among affiliates include Blackhattoolz and Socinator. These services are affordable, with Socinator offering management for 10 accounts at just $25 per month.
Reddit bots can participate in voting and comment on posts, increasing your account's trust and karma. Reddit allows bots as long as users comply with API conditions.
Conclusion
Using organic traffic from subreddits to promote OnlyFans accounts can generate up to $1,500 per month for an affiliate. To achieve this, you need to:
- Choose attractive OnlyFans models
- Fill out your account properly so visitors are encouraged to follow the link and subscribe
- Find subreddits that offer high traffic with low competition
- Post dozens of times daily, testing various texts and images
The highest income can be achieved by combining multiple traffic sources to promote your model’s OnlyFans account. Consider using an advertising network like MyBid as an additional platform for promotion. After registering with MyBid, you’ll receive a personal manager who can find ad creatives for you and help set up, launch, and optimize your advertising campaign.
