If you're into affiliate marketing, you know that being efficient is key to success. It doesn't matter if you're promoting gambling, dating, crypto, or any other offers – you want to make the most of your time and resources. That's where renting an app can be a real lifesaver. Instead of spending hours on technical stuff like developing the app, getting it approved, and launching it on the app store, you can focus on what really matters: making your ad campaigns better and earning more money.
In this article, we'll break down how the app rental business works, how much it costs to rent one, and where you can find apps for rent.
When we talk about renting an app in affiliate marketing, it means you're not creating the app yourself. Instead, you pay a developer a subscription fee to use their app. As long as you keep paying, you can use the app. The developer handles all the technical aspects, like making sure the app works well and doesn't crash, while you get to concentrate on promoting your offers and driving traffic.
This is what renting an application looks like according to AI.
Renting an app is one of the best ways to get traffic. Sure, some affiliate programs give you their own apps to use, but they might not have the features you need or a lot of options to choose from. Making your own app or paying someone to make a custom one for you can take a long time, and even if it gets approved, there's always a chance it could get banned from the app store later on. App stores are getting stricter about this stuff. When you rent an app, you get one that's ready to go, so you can start getting traffic right away.
Renting applications in affiliate marketing works exactly the same as any other rental. You find an app that fits your needs, pay for it for a certain amount of time (which you can always extend), and that's it. If the app does get banned, the developer will either give you your money back or give you a new app to use, so your traffic doesn't get interrupted.
The most popular type of app for affiliate marketing is called a WebView app. WebView is a way to put website content into a mobile app so people can view it right in the app. This is important for integrating different services seamlessly. The cool thing about WebView apps is that people install them through app stores and tend to trust them more.
WebView apps are great for driving traffic in any vertical, but they work especially well for gambling. That's because most gamblers like using mobile casinos. When someone sees an ad for a new slot game with a sweet welcome bonus, the fastest way for them to try it out is to click on the ad and install the app. As a result, affiliate marketers find that promoting gambling offers through mobile apps is an effective strategy.
Renting apps can be a super convenient way for affiliate marketers in the gambling niche to drive traffic. There are some big upsides to this approach:
Unfortunately, there are also some downsides to be aware of:
Another thing to remember is that gambling apps can get hit with bans out of nowhere, often because of user complaints or Google cracking down on the Play Store. This can happen to any gambling app, not just rentals, but it's still something to watch out for.
The cost of renting apps can vary depending on a few key factors. It really depends on how the pricing works.
Some rental services charge you per download or installation. The more times the app gets installed, the lower the cost per download tends to be. As a general guideline, if you're getting up to 10,000 app downloads per week, you're probably looking at around $0,1 per download. However, the exact price can vary a lot between different service providers.
Other app rental plans work a bit differently — they have a flat weekly or monthly fee, regardless of how many times the app gets installed. With these fixed-fee plans, you're typically looking at around $30 per week to rent a single app. The good thing is that, if you need to rent multiple apps, you can often get a discounted rate.
When you're renting apps, you really want to be careful and pick a good provider. The best ones are usually the ones that have been around for a while and have built up a solid customer base and good reviews. Let's take a closer look at a few of the top app rental services.
AppDelivery is a service that rents and sells WebView apps for iOS, mainly for gambling and betting. It stands out because it has built-in cloaking and is optimized for Reg2Dep campaigns.
With AppDelivery, you can quickly create, rent, and launch apps for affiliate marketing in just a few steps:
Besides the basics, AppDelivery offers domain rentals, push notifications, unrestricted geo-targeting, and a feature called Delivery Link. This feature automatically redirects users to your site, helping you track their actions without needing their permission. The minimum deposit to start using AppDelivery is $100, and the cost is $0.20 per installation, depending on the subscription plan.
Mira offers more than 500 apps for rent, primarily in the gambling and betting niches.
Some benefits of using Mira include:
The service starts at $0.09 per install for up to 8,000 installations per week.
Welcome Partners is a bit different. It's an affiliate program that gives your affiliates access to a database of mobile apps. To join, you'll need to show that you have experience in the gambling and betting fields.
The apps are ready to be installed and can allow traffic from various sources. One big advantage of Welcome Partners is that you won't have to pay for renting the apps — just for the advertising campaigns.
Before you reach out to a service to rent an app, there are several important factors to consider that will help you get the best results:
Renting gambling apps can be a profitable long-term investment strategy for affiliate marketers. It's significantly cheaper than developing your own apps or buying them outright. The key is to partner with a trustworthy rental service.
When you're ready to test this approach, it’s advisable to start out with an ad network like MyBid to promote it. MyBid provides a fully managed service, whereby the affiliate managers help affiliates to set up, launch, and optimize their campaigns.