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Crushing it with pre-landing pages in iGaming: MyBid’s no-nonsense guide Alright, let’s break it down: what's a pre-landing page?

12 September 2024

It’s your secret weapon that sits between your ad and the main site. Think of it as the VIP lounge that boosts your conversions and kicks out the shady traffic.
Here’s how to craft pre-landing pages that really pop in the iGaming world. We’ll dive into the design, marketing tricks, and tech tips you need to know.

 Let’s roll!


Hooking your audience: must-have features


Know your crowd: If you’re hitting up Tier-2 and Tier-3 countries, remember that most folks see iGaming as a fast cash grab. Play up the money angle—it's what they’re after.


Tailor your pitch: For high-income areas, don’t push quick-money schemes. They’re here for fun, not to strike it rich.


Crypto craze: In 2024, offering crypto options is a game-changer. Lots of players are hunting for sites that let them use digital currency.


Keep it legit: Flaunt your business’s legality, but keep it real. Don’t just talk the talk—being genuinely legit builds trust and keeps your brand on point.


When to use a pre-landing page?


If you’re working with influencer traffic where the audience is already vibing with the blogger, skip the extra steps. But if you’re dealing with cold traffic, use a pre-landing page to warm things up and filter out the riff raff.


Top pre-landing page formats


Gamified Fun: Spin-the-wheel or other interactive features that get users engaged and excited.


Success Stories: Share juicy tales of how people’s lives changed after hitting the big win.


Quizzes: Interactive quizzes can boost engagement and make users more likely to stick around.


Simple & Direct: Minimalist pages with a deadline, a bonus tease, and a clear CTA (Call To Action) can do wonders.


Wrap-up:


👉 Adapt to GEO and tier: Your game plan should fit the geographical and audience tier you’re targeting.


👉 Be straight-up: Honesty goes a long way. Be upfront and transparent with what you’re offering.


👉 Embrace the new: People love fresh tech and clear, honest info. Make sure your pre-landing page delivers on both.


👉 Warm traffic? Skip the extras: If you’re dealing with warm traffic, don’t overload with extra steps to keep it smooth.


👉 Where to get pre-landing pages: You can snag pre-landing pages from partners, spy services, or even freelance gigs for a few bucks.


Now you’re all set to rock those pre-landing pages in iGaming. 


Get in the game and watch those conversions soar! 🚀

 

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